Apple has a huge iphone 8 problem

Despite having the fastest processor and best camera ever put into an iPhone, plus featuring wireless charging for the first time, the iPhone 8 hasn’t been getting consumers into stores at the rate Apple is accustomed to.

Much of this can be attributed to the fact the handset is very similar in appearance to the iPhone 7, which sells for $150 less and can still hold its own against the market’s current offerings.

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